Monday, May 18, 2020

3 Strategies Moving Storm to Rainbow of Opportunity - Personal Branding Blog - Stand Out In Your Career

3 Strategies Moving Storm to Rainbow of Opportunity - Personal Branding Blog - Stand Out In Your Career We continually hear of maintaining work-life balance and there is much merit to that. But another type of balance to be maintained is that of facing disaster with calm. Rather than stressing out to the point of challenging one’s health, there is a strong need to maintain level-headedness through the difficulties in order to keep sanity in check. Most people in their lifetime will face a hardship or two. Recent conversations with other entrepreneurs revealed horrific stories. As these were recounted, pain could be heard in their voices. Stories included those of discovering employees stealing money, blatantly destroyed marriages, and that of senseless bad reviews posted online ruining business. Every single one of these incidents was extremely stressful, but those sharing their stories possess similar unique traits that enabled them to rise above. While the pain was heard as each story was revealed, at the conclusion, joy could be heard in not just coping but also creating a wonderful new story. A brand new perspective, with integrity in tact, is keeping balance in their lives as well as providing momentum for a new beginning and a bolder than ever business model and they share similar philosophy. Know your identity These women each have a strong sense of self. They know their value system, what’s right and wrong, and are strong enough to move away from the wrong. Each woman recognizes where they derive the most joy in their work. Rather than focusing on the negative, they choose instead to focus on the positive found in their businesses. The commonality here is they each have a strong identity for their personal brand. Become a spokesperson Stepping out of the zone of embarrassment for what happened, each woman chose to instead go public in order to confide and share with others where they previously erred, and how to avoid similar situations in the future. Books are being written, classes and speaking engagements are developing, and new windows of opportunity are in the works. The willingness to face disaster, and become a spokesperson to help others, put these women in leadership positions. People are beginning to seek out their wisdom. The winds of change are propelling them forward. Embrace the larger picture Rather than focusing on and feeling sorry for themselves, the women are looking at the bigger picture as to how they may leave the world in better place. Taking their own lessons learned, they are teaching younger women how to strengthen their resolve and build a unique business themselves. But doing it alone doesn’t make nearly as much of an impact as it does when multiples join together. This is exactly what these women recognized. Joining together, these women are developing a brand new business plan for helping others around the globe. Looking back, while the pain endured wasn’t fun for anyone, had it never happened, the larger picture would never have been captured. Knowing who they each are, and recognizing their specific areas of joy, has led each to take a significant role in a newly forming corporation. A feeling of gratitude is almost felt for the pain endured as it put before them a rainbow of opportunity and a seemingly Smooth Sale!

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